A great way to build up your warm list is by the use of email network marketing. The old days of email spammers is on the way out. New technology by email hosts is dramatically limiting the amount of spam email that is getting into people's in boxes. This is again allowing marketers to target potential customers with appropriate emails. This means you can contact people first hand time and again to get your message across. If you plan use mail marketing to increase your warm list there are a few things you should consider.
Go to MLM email leads and see what is discussed in that post. It is a good primer for using email when you want to increase your list of people. Basically, you need to be assured that you are offering something of value to your potential downline partner. You can get people to give you their address if you offer them something for free in exchange. Write a 7 page special report and offer that as a download to your prospects. When they email you for the report you will send it back to their email and thus you have their address. They asked for information from you so it is legal to continue to contact them.
A great way to handle these transactions is with an auto-responder. A auto-responder is nothing more than a program that keeps track of your customer's email addresses and then sends out messages to your customer base whenever you like. You can even program it to send out a set of messages based on how many days have passed since the last message. For example, if they request your report you send them the report on the first day. On the second day send them a Thank You. On the fourth day send them a message with some tips and hints for applying the informaiton. After one week contact them again and ask if they questions. The next day send them an email with information about your MLM business. Explain the positive aspects of joining your organization.
By using emails in this way you are building a relationship with your prospects. You are giving them something of value up front which is building up their trust level. As they begin to view you as an expert they will be more likely to opt in to your MLM lead business. The key is to really give something of value for the opportunity to do business with them.
Wednesday, January 14, 2009
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